Vladimir Bzz Rabri
Head of International Growth · LEAFIO

Webinar
Key takeaways
- 11:37Item-based planogramming with ABCD analysis reveals exactly which products underperform on each shelf, enabling targeted space reallocation rather than intuitive guessing.
- 16:43Gradus Liquor increased sales per meter by 44%, sales per facing by 45%, profit per meter by 52%, and profit per facing by 53% through modest planogram adjustments based on data visualization.
- 39:22Format planogram management allows centralized changes to standardized equipment layouts to automatically propagate to hundreds of stores simultaneously, eliminating manual distribution effort.
- 23:53Direct mobile communication between store merchandisers and headquarters enables real-time problem-solving for stock-outs, assortment changes, and layout questions without manual approval delays.
- 42:26Automation of planogram creation, execution tracking, and analytics reporting frees merchandising teams to scale operations—Western Oil Group managed rapid growth from 500 locations with four managers without adding headcount.
In Vladimir Bzz Rabri's words
“The secret behind managing such a large number of locations is the format planogram management. For a certain group—for example a small or convenience store group—there is a common standardized equipment that can be changed in the central office once and it's being communicated to all locations automatically.”
Webinar: End-to-end merchandising process. Retailers case studies38:20
“Auto-facing means the number of facings for each product was now based on analytics and financial performance on turnover. It depends on how the priorities should be set for auto-facing.”
Webinar: End-to-end merchandising process. Retailers case studies47:39