Brad Mitchell
2 episodes

Questions Brad Mitchell answered
Requirements depend on the retailer's processes and goals, but LEAFIO usually asks for at least one year of history and can collect noncritical fields during implementation. Average inventory ROI can arrive within six months, with initial promotional results visible after one or two campaigns.
Webinar: Promo Forecasting 2.0: How AI Helps Retailers Plan, Execute, and Analyze Promotions33:49 · with Anna Irma
Yes. Forecasts are calculated at the store and SKU-location level using each store's behavior, price response, and demand patterns rather than applying one chain-wide forecast.
Webinar: Promo Forecasting 2.0: How AI Helps Retailers Plan, Execute, and Analyze Promotions36:55 · with Anna Irma
Forecast data can be exported nightly at the SKU or aggregate level to the ERP or company database, allowing inventory, merchandising, and other teams to work from the same forecast.
Webinar: Promo Forecasting 2.0: How AI Helps Retailers Plan, Execute, and Analyze Promotions40:59
Discount level is a critical input, but its effect on sales is nonlinear. The model estimates price elasticity and the point where a larger discount produces a meaningful sales increase, and the platform can simulate the expected impact before the promotion runs.
Webinar: Promo Forecasting 2.0: How AI Helps Retailers Plan, Execute, and Analyze Promotions42:01 · with Anna Irma
Clustering can use variables such as store sales, gross profit, average product price, size, capacity, or geographic region. The number and logic of clusters are configured for each retailer and can be updated automatically.
Webinar: Category Manager’s Toolkit — Drive Profitability Through Smarter Assortment Decisions36:58 · with Victor Hart
In Brad Mitchell's words
“We need a good signal. We need good execution.”
Webinar: Promo Forecasting 2.0: How AI Helps Retailers Plan, Execute, and Analyze Promotions22:34
“The ROI builds over time, right? Because the model is building over time.”
Webinar: Promo Forecasting 2.0: How AI Helps Retailers Plan, Execute, and Analyze Promotions35:55
“What should we sell, and where should we sell?”
Webinar: Category Manager’s Toolkit — Drive Profitability Through Smarter Assortment Decisions4:10
“We want the system to come to us and recommend to us changes that we should make based on data-driven AI.”
Webinar: Category Manager’s Toolkit — Drive Profitability Through Smarter Assortment Decisions10:16
“Whether you’ve got 10 stores or a thousand stores, there’s probably some difference in the way demand moves through your stores that you can leverage assortment to make better decisions.”
Webinar: Category Manager’s Toolkit — Drive Profitability Through Smarter Assortment Decisions43:03
